Tag: sales training

If I had a dollar for every time I heard “just looking”, I’d be rich!

Two companies have made the news recently by charging a fee for shoppers that are “just looking”. This in reaction to the problem of “show-rooming” where customers visit store to see products and ask questions then go online to find it cheaper.…

Wants vs Needs

Women love shopping for jewellery. For many it is not only a hobby but often it becomes an obsession. Give a woman a decent amount of money to spend on whatever she desires and the chances are pretty good that one…

Conquering the fear of gemstone disclosures

Technology has forever changed the jewellery business. There are new gemstone treatments entering the market every day, many of them virtually impossible to detect without expensive laboratory tools. Some of the treatments are stable and will last forever, others require…