Tag: jewellry

Lower priced diamond rough…will it help?

De Beers lowered the price of rough by around 10%. While this does add a slightly better chance of profitability for cutters, how will it affect jewellery at the retail level? DeBeers likes to believe that it is the driving…

8 Tips for surviving an economic downturn

Once again the jewellery industry is faced with a diminished market due to an economic downturn.  As money gets tight, jewellery buying is one of the first things consumers abandon.  After all, jewellery is a luxury and not a necessity. …

A few security tips

Let’s face it, jewellery is a dangerous business. There are people that want to take everything you’ve worked hard to create and are willing to harm you or your employees to get your goods. Most jewellers are aware of the…

How to be The Expert

Most jewellers have at least one thing that sets them apart as an expert. It could be a passion for diamonds or gemstones. Perhaps it is custom design or the ability to repair almost anything. Use your knowledge or skill…