2015 was a year that most members of the jewellery industry are happy to bid a good riddance. Weak sales at all levels of the industry made it difficult for many businesses. There were plenty of surprises, both good and…
2015: A Look Back
Tag: diamonds
Forevermark’s epic new ad could be a winner
It is no secret that I am somewhat sceptical about Debeers bringing back the “A diamond is forever” slogan. It worked well in the past but it does not hold the same emotional connection with Millennials as it did with previous generations. …
Impressions from the Bangkok Gem and Jewelry Show
This is one of my favourite shows. This year, however, seemed much slower and quieter than usual. Several vendors mentioned that business was down from previous years. There just wasn’t the same level of excitement that I’ve seen before.
Ideal Diamonds: Math or Myth?
Ask yourself this one simple question: What is an ideal diamond? Most industry professionals will say that an ideal diamond is one that closely matches the model created by Marcel Tolkowsky. GIA breaks diamond cut grades down to several categories and even the…
Conquering the fear of gemstone disclosures
Technology has forever changed the jewellery business. There are new gemstone treatments entering the market every day, many of them virtually impossible to detect without expensive laboratory tools. Some of the treatments are stable and will last forever, others require…
My Prediction for the Jewellery and Gem Industry 2013
Jewellery goes back thousands of years and people will always adorn themselves. While there will always be a market for true collection goods at the very high end, I think we will see a large shift away from consumer “fine”…