Category: Uncategorized

Martin Rapaport points a finger at the synthetic diamond industry

With his latest article titled The Synthetic Diamond Scam, Martin Rapaport points a finger at the lab-grown industry, calling them out on a lack of ethics and fooling the public into believing they are a product of value. There is…

High auction prices and your store

Last year an internally flawless 12.03-carat fancy vivid blue diamond, later named “Blue Moon of Josephine,” set the record for the highest price ever paid for a diamond at $48.5 million. This April, Sotheby’s will feature 2 more important blue…

What is your return policy?

Around 8-9% of all retail purchases will be returned. Jewellery tends to have a slightly lower rate of returns, but the financial impact of a high dollar return has a greater effect than the return of most other consumer products. A…

4 things to try for Mother’s Day

Virtually all countries and cultures have a special day to celebrate motherhood. Although there are several exceptions, most countries celebrate Mother’s Day in May. This is the last jewellery selling holiday until next fall so you want to make it count. A few good…

DeBeers enters the diamond grading game

The newest player in the field of diamond grading in none other than DeBeers itself. The International Institute of Diamond Grading & Research (IIDGR), a part of The De Beers Group of Companies, is making its services available to the…

Rapaport Brand Investment Diamonds

The Rapaport Corporation’s Raplab is announcing a new diamond grading report – the Rapaport Investment Diamond Report (IDR). This report will only be available for round brilliant diamonds above 0.50ct that meet very strict guidelines. All diamonds submitted must have…

Can too much knowledge hurt your sales?

Product knowledge is one of the most important assets a salesperson can have. It is vital to know as much about the products you are selling as possible. That does not mean that a salesperson needs to demonstrate their knowledge…

Retailer’s Guide: Never Say No

We need to remember that it is not our likes and dislikes that matter, it is the customer’s. An item may be inexpensive but if the customer has a deep emotional tie to it, it may be the most precious…

6 ways to engage a customer

The holiday madness is over and it is back to the daily grind of running a retail store. Selling jewellery on a day to day basis can become a routine task. It is easy to slip into a selling rut;…

5 tips for Tucson

1. Tucson is not just one show Unlike most jewellery tradeshows with a single promoter, The Tucson Gem Show is a gathering of approximately 45 officially organised, mineral, and bead shows  spread all over the city of Tucson.  Dozens of…